CARS CARS Porsche Celebrates the Carrera GT’s 25th Anniversary with Arthur Kar -

In honor of the 25th anniversary of the Porsche Carrera GT, one of the most recognizable supercars in automotive history, the Porsche Lifestyle Group and Arthur Kar are collaborating once more to produce a new capsule collection.

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Building on prior successful partnerships, the creator of L’Art de L’Automobile, located in Paris, serves as creative director for a limited-edition capsule collection. The line, which will debut in September 2025, combines Kar’s unadulterated style with motorsport legacy, drawing inspiration from the Carrera GT’s classic design and raw power. The end product is a collection of clothing and accessories that captures the essence of Porsche’s V10 masterpiece and is a genuine homage to its history.

“Being invited to design this collection for the Carrera GT’s 25th anniversary is personal,” says Kar. “Since it launched, the Carrera GT has always been my favorite car. It’s not just a machine; it’s a totem of innovation, design, and pure emotion. This collaboration allows me to channel that feeling into a new kind of expression,” says Kar.

Each partnership with Porsche is more than simply a creative endeavor for Arthur Kar, the creator of L’Art de L’Automobile in Paris; it’s a nod to his heritage. Kar’s tale started in the rear of the Porsche Sonauto Levallois workshop, where he worked as a young technician repairing engines until he was in his thirties. Kar was born in Lebanon and grew up in Paris. He already recognized a culture, a language, and a way of life in these automobiles at that point. He opened L’Art de L’Automobile, a rare and collectible automobile business, in 2012. It soon developed into a gathering place for a fresh generation of auto enthusiasts.

His 2017 fashion label debut, KAR/L’ART DE L’AUTOMOBILE, has impacted not just what people wear but also how they relate to vehicles and fashion. Since then, Arthur Kar has reshaped the relationship between the two sectors, and his influence on culture is still felt today.

“Arthur brings a singular creative vision to everything he touches. He understands Porsche not just as a carmaker, but as a cultural force, which makes him the perfect addition to our team,” says Stefan Buescher, CEO of the Porsche Lifestyle Group. “He embodies the racing culture that Porsche has always stood for. His label established itself as a synonym for high-quality products inspired by sports cars. Arthur’s creations inspire both car and fashion enthusiasts and appeal primarily to a young, urban target group that values individuality and authenticity.”

Shared enthusiasm and artistic freedom have always been the foundation of Kar and Porsche’s partnership. The 968 L’Art, their first collaborative effort in 2021, was a unique art automobile that was hand-built in Paris over the course of 18 months, reimagining a classic 90s model as a future roadster. An immediate popularity among collectors was the companion collection, which was created in partnership with the Porsche Lifestyle Group.